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Intervention 5.2 - Refresher courses
Promotion
and exchange programmes aimed at tour operators and
services for the sector of tourism - Project managed
by the LAG DELTA 2000
This refresher course lasted 58 hours and was targeted
at local operators of the sector of tourism. The aim
was to improve their competitiveness providing them
with new knowledge and skills, while informing them
about the characteristics of the territory and its potential
in terms of diversification and de-seasoning of the
offer. The course dealt with techniques of marketing
and tourist promotion, the use of the internet in tourist
enterprises, environmental quality in the tourist system
and the concept of area quality. The course also included
visits to and exchanges with other national and international
areas, as the Delta of the Veneto Region and the famous
wetlands of the Camargue Region. 62 operators participated
in the course, representing different local tourist
structures - campsites, B&Bs, hotels, guided tours
services, accommodation rental agencies, travel agencies,
etc. 20 participants obtained the certificate of attendance.
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